The 'Make It Circular Challenge' Tackles Climate Change
Laura McQuarrie — October 11, 2022 — Eco
References: makeitcircular.whatdesigncando & fashionunited.uk
Amsterdam-based non-profit organization What Design Can Do (WDCD) and the Ikea Foundation partnered on the Make it Circular Challenge, which takes on climate change through the lens of circular design. Creative entrepreneurs are being called to submit their ideas for products, services and systems that are both user-centered and earth-friendly.
As the challenge explains, "Most economies today are based on a linear model, where value is created by producing and selling as many products as possible. The problem is, it operates on the assumption that infinite growth is possible on a finite planet. Today, we are seeing just how wrong this assumption was, as we face an accelerating climate crisis."
Winning proposals from the Make it Circular Challenge will be brought to life via an impact-driven development program.
As the challenge explains, "Most economies today are based on a linear model, where value is created by producing and selling as many products as possible. The problem is, it operates on the assumption that infinite growth is possible on a finite planet. Today, we are seeing just how wrong this assumption was, as we face an accelerating climate crisis."
Winning proposals from the Make it Circular Challenge will be brought to life via an impact-driven development program.
Trend Themes
1. Circular Design - Innovative design solutions that prioritize sustainability by using circular models and principles.
2. Sustainable Entrepreneurship - Entrepreneurship that focuses on addressing environmental concerns through profitable business models.
3. Impact-driven Development - Development programs that prioritize social and environmental impact over just profitability.
Industry Implications
1. Fashion - The fashion industry can benefit from circular design by adopting sustainable practices and reducing waste in the production process.
2. Consumer Goods - Consumer goods companies can leverage circular design principles to create products and services that are environmentally friendly and socially responsible.
3. Sustainability Consulting - Sustainability consulting firms can expand their offerings to cover sustainable entrepreneurship and impact-driven development by innovating on business models and partnering with startups.
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