This Magnifying Glass Watch Doesn't Function as a Normal Timepiece
Laura McQuarrie — August 20, 2013 — Fashion
This magnifying glass watch by Ann Demeulemeester brings a whole new meaning to minimal timepieces. The gorgeous watch appears to be like any other watch, complete with a glass face and an adjustable leather buckle. However, the 'Glass Mock-Watch' is missing one very important feature that watches have -- the ability to tell time.
In the place of the watch's face, Demeulemeester has included a magnifying glass. This is a clever and inconspicuous way to carry one around, especially if reading small print it a frequent challenge. By removing its function, this Demeulemeester watch becomes more like a decorative accessory than a working clock. If you are wearing this watch, others will probably assume that you are just wearing a minimal timepiece without any numbers or hands.
In the place of the watch's face, Demeulemeester has included a magnifying glass. This is a clever and inconspicuous way to carry one around, especially if reading small print it a frequent challenge. By removing its function, this Demeulemeester watch becomes more like a decorative accessory than a working clock. If you are wearing this watch, others will probably assume that you are just wearing a minimal timepiece without any numbers or hands.
Trend Themes
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Minimal Timepieces — Disruptive innovation opportunity: Design minimalistic watches that prioritize aesthetic appeal over practical function.
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Inconspicuous Accessories — Disruptive innovation opportunity: Create accessories that serve a secondary function, such as hidden tools or disguised technology.
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Decorative Mock-watches — Disruptive innovation opportunity: Develop decorative watches that mimic traditional timepieces but do not actually tell time.
Industry Implications
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Fashion — Disruptive innovation opportunity: Integrate innovative designs into fashion accessories, pushing the boundaries of traditional functionality.
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Product Design — Disruptive innovation opportunity: Explore the intersection of form and function, reimagining everyday objects to serve alternative purposes.
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Luxury Goods — Disruptive innovation opportunity: Create high-end luxury items that blur the line between fashion, art, and functionality.
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