A graphic design company in Stockholm has come up with a pretty ingenious way to reuse their old glossy magazines. The office has entire walls plastered in old magazines, with only the spines displayed.
Designed by Elding Oscarson, the magazine wallpaper serves as an eye-catching focal point in the office and seems to provide the staff of the advertising company a source of inspiration. Check it out in the gallery above!
Implications - In the last few years, there has been an increased importance placed on using found materials in product design and marketing. A company can benefit from this fad by creating a series of products or advertising that relies solely on sustainable goods. This allows the company to market itself as environmentally evolved, and a true innovator in the eco-movement.
Why This Trend Is Growing
- Found Materials Design
- As the importance of using found materials in product design and marketing increases, there is a trend opportunity for companies to create a series of products or advertising that relies solely on sustainable goods.
- DIY Office Decor
- DIY office decor is a rising trend that could lead to opportunities for companies to create products or services that allow people to easily and creatively enhance their workspaces.
- Sustainable Innovation
- The use of sustainable materials as a foundation for innovation provides an opportunity for companies to distinguish themselves in their efforts towards environmentalism.
Industries Being Reshaped
- Graphic Design
- Graphic design companies could take advantage of the trend and create services that help individuals and businesses to design visually appealing workspaces using sustainable materials.
- Sustainability
- Companies committed to sustainability have an opportunity to market themselves as innovators of the eco-movement to appeal to consumers conscious of environmental impact.
- Interior Design
- As more people become interested in DIY office decor, there is an opportunity to create products and services that cater to this trend in a sustainable, environmentally conscious way.
