WOC Pregnancy Support Platforms

Mae Supports Pre-and-Postpartum For Black Women

Mae is an online platform designed specifically for Black women, aiming to improve health care for women during and post-pregnancy. The platform provides weekly health tracking, personalized lifestyle and care tips, and access to culturally competent experts.

Through Mae, users can use tools to support a safer pregnancy, including a weekly pregnancy tracker that encourages self-check-ins and symptom awareness. The personalized lifestyle and care tips offer culturally-specific information and curated pro-tips for stress management, nutrition, and exercise for Black women during their pregnancy journeys. Both mentioned tools are free of charge to allow all users complete access to Mae's services. With a network of community-focused experts, Black women can feel supported through the platform's customized program.

Image Credit: Mae

Culturally-specific Health Platforms
Opportunity for digital platforms catering to specific cultural communities to offer personalized health and lifestyle tips.
Personalized Pregnancy Trackers
Opportunity to create user-friendly and engaging pregnancy tracking tools that encourage self-check-ins and symptom awareness.
Community-focused Networks
Opportunity for platforms with community-focused experts to offer emotional support and customized care for specific communities.

Where This Applies

Healthcare
Online platforms can innovate health care by offering personalized solutions for specific communities and conditions.
Technology
Technology companies can create user-friendly and engaging digital tools for self-check-ins and symptom awareness.
Wellness
Wellness industry can provide culturally-specific lifestyle and care tips for specific communities during pregnancy journeys.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 49%
Activity 52%
Freshness 12%