The women of Mad Men are showcased in some of the most awful and awkward situations in television history; these Mad Men cards that commemorate Mother’s day are the result of all their hardships.
Created by Jennifer Lewis for the website Flavorwire, the card showcases the ladies of Mad Men accompanied by captions that sum up their current stature in the series. From Joan to Peggy, all the hard-hitting females of the series are showcased in wonderful caricature fashion—with the exclusion of Roger. The captions aren’t all bad, some of the characters’ captions are quite empowering. The caption on Judy’s card is probably my favorite—showcasing her dominance over her philandering husband of hers.
Why This Trend Is Growing
- Retro-inspired Greeting Cards
- Opportunity for creative, humorous, and sarcastic cards that reflect current sentiments and trends.
- Gender Politics in Popular Culture
- Opportunity for brands and businesses to address and challenge gender stereotypes and issues in creative ways.
- Nostalgia Marketing
- Opportunity for brands to tap into consumers' fondness for the past and use it to connect with them emotionally.
Industries Being Reshaped
- Greeting Card Industry
- Opportunity for greeting card companies to expand their product lines with different themes and tones.
- Entertainment Industry
- Opportunity for TV networks and studios to create and promote shows that challenge gender norms and stereotypes.
- Marketing and Advertising Industry
- Opportunity for brands to use nostalgia and pop culture references in their campaigns to appeal to consumers.
