Those who gripe at a hike in the prices for public transit will find their jaws dropping at the price for a ride on one of the luxury trains from Japanese company Isetan Mistukoshi Travel.
A seat on the bus costs a whopping $1,200, because extra space on the bus has been carved out so that a bus that normally seats 45 is whittled down to hold just 10 passengers. Inspired by the luxury business class seats that are found in an airplane, this means that each person on board has a chance to lay back in a comfy chair and spread out comfortably.
One of the biggest problems with public transit in Japan is that it tends to be extremely crowded. In order to distinguish itself as a luxury service, it wasn't hard for the company to set itself apart by offering a roomy 10-person train.
Key Themes Behind This Trend
- Luxury Transportation
- Opportunity to create high-end transportation services by providing spacious and comfortable environment for passengers.
- Premium Transit Services
- Opportunity to offer premium transit services targeted at customers looking for exclusive travel experiences.
- Personalized Travel
- Opportunity to provide personalized travel experiences by catering to a smaller group of passengers and offering customized services.
Where This Applies
- Transportation
- The transportation industry can explore offering luxury and premium services for a niche market segment.
- Hospitality
- The hospitality industry can explore incorporating luxury transportation as part of their offerings to enhance guest experience.
- Tourism
- The tourism industry can explore providing customized tours and transportation services for affluent travelers who seek unique experiences.
