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App-Connected Skin Cleansers

Luna 3 Pairs with the FOREO For You App for a Personalized Ritual

— June 5, 2019 — Fashion
Foreo is introducing its all-new Luna 3 beauty product that introduces the next generation of its Luna skincare devices. This all-new gadget gives consumers the chance to connect to the FOREO For You app via Bluetooth to customize an at-home facial routine. Via the app, the facial sonic cleansing brush's cleansing and massage settings can be tailored to one's exact skincare needs.

The device boasts 16 power levels, touchpoints that are ultra-gentle and longer than usual to deeply clean pores. Additionally, Foreo promises that its Luna 3 will offer 650 uses on a single charge and its silicone head will last a lifetime.

Before its official launch, the innovative new beauty product received 75,000 pre-orders, signaling the high demand for smart gadgets to support personalized skincare rituals.
Trend Themes
1. App-connected Skincare - The trend towards beauty devices connected to apps allows for personalized skincare at home.
2. Bluetooth-enabled Beauty Gadgets - Beauty devices equipped with Bluetooth technology provide consumers with a more tailored and interactive experience at home.
3. Smart Beauty Routines - The introduction of app-connected skincare gadgets points to a growing trend of consumers seeking personalized beauty routines that can be managed from their smartphone.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can capitalize on the demand for smart beauty devices by investing in Bluetooth-enabled products that personalize skincare routines at home.
2. Mobile Technology - Mobile technology companies have the opportunity to partner with beauty brands to create innovative apps that connect with smart beauty devices and offer personalized skincare routines.
3. Retail - Retail companies can take advantage of the trend of app-connected skincare by creating a space for beauty gadgets that cater to the consumer's desire for personalized skincare routines and innovative technology.
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