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Rugged Recycled Plastic Timepieces

The Luminox #TIDE ECO Watches are Stylishly Tough

— August 21, 2021 — Eco
The Luminox #TIDE ECO watches are positioned as a premium range of timepieces for wearers looking to keep time and style, while also incorporating a decidedly more eco-friendly accessory into their collection. The watches come in two series to choose from including the 8900 and the 0320, which are both characterized by their tough design that the brand is renowned for. Each timepiece is powered by a Swiss movement along with a 50-month battery as well as impressive water resistance to boot.

The Luminox #TIDE ECO watches feature a 100% recycled ocean plastic case, bezel and strap for the 8900, while the 0320 has a recycled PET strap. This gives the accessories a distinct eco-focused edge that can be added into a consumer's collection now at a starting price point of $345.
Trend Themes
1. Eco-focused Accessories - Creating accessories made from recycled materials serves a growing market of eco-conscious consumers.
2. Sustainable Luxury Timepieces - The use of eco-friendly materials in high-end timepieces elevates the brand and appeals to luxury consumers with a conscience.
3. Eco-innovations in Watchmaking - Incorporating recycled materials in watchmaking presents an opportunity for innovative designs that are both stylish and sustainable.
Industry Implications
1. Fashion - The fashion industry can benefit from creating eco-friendly accessories that appeal to the growing market of eco-conscious consumers.
2. Luxury Goods - Luxury brands can stand out by incorporating eco-friendly materials into their high-end products and appealing to the growing market of luxury consumers with a conscience.
3. Watchmaking - Incorporating eco-friendly materials in watchmaking offers an opportunity for brands to stand out with innovative designs that appeal to both style and sustainability conscious consumers.
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