Multitasking Luminizer Sticks

Joah Beauty's Crystal Glow Stick is a Versatile Face Product

Joah Beauty is preparing to launch the Crystal Glow Tinted Luminizer Stick, which is a versatile product that can be used as a skin tint, layered to create a light foundation or used like a highlighter to accent certain features on the face. The product stays true to the brand's way of offering an affordable approach to K-beauty concepts, as the Joah Beauty Crystal Glow Tinted Luminizer Stick is priced at just $16.

The multitasking product helps to create a lightweight and dewy finish on the face and the tinted luminizer is easy to take on the go thanks to its mess-free, solid stick format. The product is available in a range of shades from Creamy Ivory to Deep Golden and the two-sided product includes a built-in brush component for application.

Image Credit: Joah Beauty

Multitasking Beauty Products
There is an opportunity to create more beauty products that offer multiple functions to save time and money for consumers.
Affordable K-beauty Products
With the increasing popularity of K-beauty, there is a window for companies to offer affordable options for customers who want to try the trend.
Mess-free Application Devices
Manufacturers can innovate on ways to make application of beauty products less messy and more convenient, like built-in brush components or solid stick formats.

Sectors Adopting This

Cosmetics Industry
The cosmetics industry can continue to provide diverse beauty products that appeal to different preferences and demographics of consumers.
Personal Care Retail Industry
The personal care retail industry can take advantage of the increasing demand for K-beauty and offer products at various price points.
Technology Industry
The technology industry can partner with beauty companies to develop innovative application devices and other technologies to improve the beauty experience for customers.
SCORE
3.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 39%
Activity 43%
Freshness 10%

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