Remember LL Cool J? No? Let this Old Spice commercial refresh your memory.
The American hip-hop rapper and actor is the new face for "Swagger," the latest scent in the Old Spice hygiene line. He kicks off the latest Old Spice campaign with the hilarious commercials shown above. The video features a retro clip in which LL Cool J attempts to hit on a woman "back in the day", before using Old Spice Swagger, then it shows him looking great now, which he attributes to the Swagger scent.
I think the take away is that even decades after the brand debuted, Old Spice still helps men score.
The commercial officially airs September 4th, but we thought we'd give you a sneak preview!