BISSELL launched a new line of LifeStyle air purifiers that includes the air320 and air220 models, both of which boast modern designs that seamlessly fit into the home. The design-forward air purifiers boast sleek appearances and modern details that will appeal to a wide range of people, whether they live in a spacious family home or a small apartment.
For the creation of these new air purifier models, BISSELL collaborated with Gabriel Fabrics to develop the fabric used for the air320, which allows for airflow. This model boasts the ability to purify up to 1,000 square feet of space per hour and has a commercial-grade motor for quiet performance. The air220 covers 800 square feet per hour and both options are effective for capturing a high percentage of pollen, dust, smoke, hair and dander.
Key Themes Behind This Trend
- Compact Air Purifiers
- The development of smaller air purifiers with sophisticated designs will be a trend in the market, as people focus more on keeping their air clean and healthy.
- Collaborative Product Development
- Collaboration between different product companies may become an increasingly popular trend, as seen with BISSELL's collaboration with Gabriel Fabrics.
- High-performance Air Purifiers
- The trend towards high-performance air purifiers that can effectively capture a wide range of pollutants, including pollen, dust, and smoke, will continue to grow in popularity.
Where This Applies
- Home Appliance
- Home appliance companies can take advantage of the trend of developing air purifiers that have innovative design and features to meet the needs of a larger market segment.
- Textiles and Fabrics
- Textile and fabric companies can focus on developing materials that allow for better airflow while also maintaining durability, like Gabriel Fabrics collaboration with BISSELL.
- Health and Wellness
- Health and wellness industries can capitalize on the trend towards high-performance air purifiers as more people prioritize air quality for their overall health.
