Studio NINE has designed Stüda — a collection of ife-size LEGO furniture that is not only a must-have for grown-up Brickheads, but also offers a way to build key pieces of interior design with the help of little ones. In a sense, Stüda is able to bring parent and kid together, to stimulate the imagination of both parties and awake a childish sense of wonder in grown-ups.
In addition, the life-size LEGO furniture is completely customizable. The modular pieces offer infinite possibilities for construction, ranging from more functional ensembles to more stylish or avant-garde configurations. Each life-size LEGO furniture piece in the Stüda collection can be matched to "any ornament or complement any color scheme in the room." Creative, fun and accessible, Studio NINE seems to have combined playtime with interior design.
Why This Trend Is Growing
- Modular Furniture
- There is a disruptive innovation opportunity in creating modular furniture that allows for customization and infinite possibilities for construction.
- Parent-child Bonding
- Designs that bring parents and children together, like the Stüda collection, can create an opportunity for disruptive innovation in the realm of family-oriented products.
- Combining Playtime with Interior Design
- The merging of playtime and interior design, as seen in the Stüda collection, presents an opportunity for disruptive innovation in the home decor industry.
Industries Being Reshaped
- Furniture
- The furniture industry can explore new avenues by developing modular pieces that offer customization and creative construction possibilities.
- Family Products
- The development of products that facilitate bonding between parents and children, such as the Stüda collection, can disrupt the family products industry.
- Home Decor
- The home decor industry can find innovative ways to combine playfulness and design, as demonstrated by the Stüda collection.
