The Polish National Fire Department has released a potentially life-saving print ad that's attempting to combat the number of carbon monoxide-related deaths that occur each year.
The incredibly simple yet effective ad was made possible through the participation of retailers like Pepco, Lewiatan and Złote Tarasy and Grey Group Poland. Together, these groups developed a simple flyer for grocery stores that doubles as a test strip to identify any problems in one's vents. The ads instructs people to place the piece of paper on their vent. If the air pressure is safe, the paper will stick. If the paper doesn't stick, home owners may be at risk for carbon monoxide poisoning.
The flyer was able to reach 28 million homes, and educated the inhabitants about the simple steps one can take to keep the home safe.
Life-Saving Print Ads
More Stats +/-
Royal-Referencing Chair Ads
Horror-Inspired Streaming Service Ads
Thread-Based Shoe Ads
Fitting Room Ad Campaigns
Adult Entertainment VPNs
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.