Cosmetics retailer Lush recently expanded its skincare line with the introduction of the new 'Let The Good Times Roll' face and body cleansers. The wash boasts a surprising, all-American ingredient that has been reported to leave skin glowing and bright: corn.
The Let The Good Times Roll cleanser combines maize flour, polenta, and a popcorn topping to help enrich and stimulate the skin. The cleanser is effective enough to be used all over your body and gentle enough to be used on your face and neck. The gentle cleanser is perfect for dry and sensitive skin and boasts the ability to exfoliate and moisturize your skin, leaving an invigorating and delicious smell.
The Let The Good Times Roll cleanser boasts a formula that is vegan-friendly and cruelty-free.
What's Driving This Trend
- Corn-based Cleansers
- The introduction of corn-based cleansers presents an opportunity for natural and sustainable skincare products.
- Gentle Face and Body Cleansers
- The development of gentle face and body cleansers provides a market for products suitable for dry and sensitive skin types.
- Exfoliating and Moisturizing Cleansers
- The combination of exfoliation and moisturization in cleanser formulations presents a disruptive innovation opportunity for multi-purpose skincare products.
Who This Affects Most
- Cosmetics
- The cosmetics industry can benefit from the trend of corn-based, gentle cleansers by offering innovative and natural skincare options.
- Skincare
- The skincare industry can capitalize on the demand for gentle face and body cleansers by developing specialized products for dry and sensitive skin.
- Natural and Sustainable Products
- The trend towards corn-based cleansers opens up opportunities in the natural and sustainable products industry for eco-friendly and cruelty-free skincare offerings.
