Toys have been targeted towards children essentially since their inception, so the LEGO FORMA collection of building block kits have been designed to offer adults a way to get in on the creative action.
Including Koi fish and shark variety options, the kits are intended to be built by adults and finished with skins that have been colored or customized with your choice of medium. This encourages play amongst mature consumers, which is quickly becoming a more important part of the business world as brands acknowledge that letting employees unwind through creative activities can be quite beneficial.
The LEGO FORMA building block kits have been launched by the brand on Indiegogo with pledges starting at just $15.
Adult-Targeted Building Block Kits
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Architecturally-Informed LEGO Coffee Tables
Strategic LEGO Kit Mailers
Crowd-Sourced Collectible LEGO Toys
Expansive Wizarding Microscales
Sustainable Model Turbines