In an innovative move that elevates the brand with its European equivalents, Cinepolis has become the first movie theater chain in Latin America to incorporate laser projection technology.
Cinepolis, the largest movie theater chain in Mexico and the fourth largest in the world, is installing the premier Barco system (the DP4K-60L laser projector) in its new flagship theater complex in Mexico City, Cinepolis Parque Toreo. In 2011, international technology firm Barco partnered with Cinepolis to become their exclusive provider of laser projection technology.
As traditional movie theater chains move to entice consumers away from their over-the-top streaming services and the comfort of their couches, many brands have begun elevating their projection systems to include cutting edge technology that make the experience incomparable.
Laser Projection Theaters
More Stats +/-
Gourmet Movie Theater Menus
High-Contrast Cinema Projectors
Hassle-Free Luxury Theaters
Dual-Powered Theater Systems
Glitzy Movie Theater Lounges
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
The First Latin American Chain Has Installed Laser Projection Technology
- By: Rebecca ByersJul 29, 2015