'Lack of Guidance' Unveils Its First Full Collection of Apparel

 - Dec 4, 2018
References: lackofguidance & hypebeast
Amsterdam-based fashion label 'Lack of Guidance' recently introduced its first-ever full capsule after working alongside names such as Mundial and Nike. The collection is comprised of apparel options including a premium wool suit and long sleeve shirts -- all of which boast a strong soccer influence.

To showcase the inaugural range, the brand traveled to Southern Netherlands to shoot a lookbook that recalls a "‘60s football team going overseas for the World Cup." The campaign video follows a fictional soccer team, all wearing the new apparel as they practice on the field and spend time together off of the field. The entire Lack of Guidance collection is now available to shop online and in retail locations.