La Presserie is a juice company based right in Toronto -- all drinks are cold pressed and bottled in the City by the Cold Pressed Juice Company. The company creates authentic drinks that are cold pressed in small batches from only premium quality fruits and vegetables.
The nutritious options are rich in vitamins and do not have any water or sugar added to any blends. Notably, the juices are never pasteurized to ensure that it is 100% made from raw fruits and vegetables -- nothing more. This is the way that La Presserie believes that juices should be -- "Pure. Authentic. Raw. Delicious." There are eight blends available and can be found at local grocery stores or online.
Image Credit: La Presserie
Why This Trend Is Growing
- Raw Juice
- Opportunity for disruption in the bottled juice market by offering unprocessed, unfiltered juice made from raw fruits and vegetables.
- Small Batch Production
- Capitalizing on the personalized, authentic trend by producing juice in small, artisanal batches.
- Nutrient Rich Beverages
- Creating a new category of juice by offering drinks that are high in vitamins and do not contain added water or sugar.
Industries Being Reshaped
- Cold-pressed Juice
- Opportunity to disrupt the cold-pressed juice industry by utilizing premium quality fruits and vegetables and not pasteurizing the final product.
- Beverage
- Opportunity for innovation in the beverage industry by incorporating small batch production techniques and using only raw, high-quality ingredients.
- Grocery
- Potential for a new premium juice brand to enter the grocery industry and compete against mass-produced brands with authentic, nutrient-rich juices.
