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Kombucha Flavoring Samplers

The Kombucha Brewing Flavor Sampler Includes a Blue Ginger Blend

— December 31, 2015 — Lifestyle
This Kombucha Flavoring set is a great way for beginner brewers to test out a variety of flavors and techniques. The Kombucha Brewing Flavor Sampler from Kombucha Brooklyn features three delicious blends ready to be added to an at-home brew and contains three flavors; mango, blue ginger and raspberry.

Available through Food52, the Kombucha Brooklyn set features the three flavors individually packaged in brown paper pouches and would make an excellent hostess gift for the DIY savvy kombucha brewer in your life.

This DIY kombucha flavoring kit is a signal of the overlap between foodie and DIY culture, and shows the lengths at which food-obsessed consumers are willing to go to craft their dream beverages at-home.
Trend Themes
1. DIY Beverage Crafting - The popularity of at-home flavoring kits for kombucha points to an opportunity for other companies to introduce DIY kits for other specialized beverages.
2. Artisanal Kombucha - There is a growing market for high-quality, unique flavors of kombucha, with potential for innovation in packaging, brewing techniques, and ingredient sourcing.
3. Natural Flavors - As consumers become more mindful of ingredients, there is an opportunity for companies to develop and market natural, plant-based flavorings for use in kombucha and other beverages.
Industry Implications
1. Beverage Industry - The rise in popularity of kombucha and at-home brewing kits presents an opportunity for beverage companies to offer premium blends, as well as introduce similar products for other specialized beverages.
2. DIY Industry - As consumers seek to make more products at home, the DIY industry has an opportunity to provide unique, high-quality ingredients and tools to facilitate the trend.
3. Natural Products Industry - The growing interest in natural flavors and ingredients presents an opportunity for the natural products industry to develop and market plant-based flavorings and food products.
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