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The New RETHINK Kids Water Branding Introduces Three New Flavors

The RETHINK Kids Water has been given a rebranding to keep it fresh and relevant for consumers as parents seek out new ways to keep their children consuming the best-quality products.

The new branding has been introduced alongside three new flavors including 'Organic Strawberry Lemon,' 'Organic Fruit Punch' and 'Organic Orange Mango,' which are all free from calories, sugar and sodium like the other offerings. The flavors will launch in April and speak to the growing shift that's taking place away from sugar and sweetener-packed sodas as consumers seek out healthier ways to stay hydrated.

The RETHINK Kids Water flavors are also packaged in Tetra packs that are highly recyclable and help to aid the shift away from traditional plastic bottle packaging.