QSR Comfort Food Bowls

The KFC Smash’d Potato Bowl is Available in Pittsburgh

The KFC Smash’d Potato Bowl is a new take on the QSR brand's signature Famous Bowls that's perfect for satisfying cravings for comfort foods as we head into the cold weather months.

The menu item features the KFC Secret Recipe Fries that are topped with mashed potatoes, warm cheese sauce, bacon crumble and a sprinkling of three-cheese blend. The result is a menu item perfect for enjoyment on its own or as a side dish for pairing with some of the brand's signature fried chicken.

The KFC Smash’d Potato Bowl is priced at $3.49 and is being test marketed at many participating locations in the Pittsburgh area. Customers can add five hand-breaded Nuggets to the bowl for a total price of $5.49.

Image Credit: KFC

Comfort Food Cravings
The KFC Smash’d Potato Bowl satisfies cravings for comfort foods as we head into the cold weather months.
Innovative QSR Offerings
The KFC Smash’d Potato Bowl offers a new take on the QSR brand's signature Famous Bowls.
Cheese-based Menu Items
The KFC Smash’d Potato Bowl features warm cheese sauce and a sprinkling of three-cheese blend, catering to cheese enthusiasts.

Where This Applies

Fast Food Chains
Fast food chains can explore new ways to satisfy customers' cravings for comfort foods, like the KFC Smash’d Potato Bowl.
Frozen Food Brands
Frozen food brands can take inspiration from the KFC Smash’d Potato Bowl to create convenient comfort food options for consumers.
Snack Food Manufacturers
Snack food manufacturers can explore cheese-based menu items, similar to the KFC Smash’d Potato Bowl, to attract cheese lovers.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 26%
Freshness 20%