The Kenco Pumpkin Spice Latte Comes in Eight-Packs for £1.99
Michael Hemsworth — September 9, 2025 — Lifestyle
References: foodbev
The Kenco Pumpkin Spice Latte instant coffee mix has been announced by Jacobs Douwe Egberts Peet's in the UK as an autumnal beverage product perfect for helping consumers enjoy a seasonal drink in a low-cost way.
The product starts off with an instant coffee base that's infused with a pumpkin spice flavor blend to give it the taste and aroma of a pumpkin spice latte one might get from a cafe. The product can be enjoyed hot or iced, comes in packs of eight servings and is priced at £1.99 to make it a cost-effective option for consumers to enjoy in place of cafe drinks.
Head of Category and Shopper Maria Kabalyk commented on the Kenco Pumpkin Spice Latte instant coffee mix saying, "Our new Kenco Pumpkin Spiced Latte directly addresses consumer demands driven by seasonal trends, appealing directly to the younger generation's desire for innovative on-the-go coffee flavours. By offering this delicious new flavour in a convenient format, we are supporting retailers in their choice to capitalise on the growing consumer desire for a wider range of high-quality, convenient coffee choices."
The product starts off with an instant coffee base that's infused with a pumpkin spice flavor blend to give it the taste and aroma of a pumpkin spice latte one might get from a cafe. The product can be enjoyed hot or iced, comes in packs of eight servings and is priced at £1.99 to make it a cost-effective option for consumers to enjoy in place of cafe drinks.
Head of Category and Shopper Maria Kabalyk commented on the Kenco Pumpkin Spice Latte instant coffee mix saying, "Our new Kenco Pumpkin Spiced Latte directly addresses consumer demands driven by seasonal trends, appealing directly to the younger generation's desire for innovative on-the-go coffee flavours. By offering this delicious new flavour in a convenient format, we are supporting retailers in their choice to capitalise on the growing consumer desire for a wider range of high-quality, convenient coffee choices."
Trend Themes
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Seasonal Instant Beverages — The rise of seasonal flavored instant coffee blends offers a disruptive opportunity to transform traditional beverage consumption by meeting consumer demand for convenience and variety.
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Affordable Indulgence — Creating low-cost premium coffee alternatives like instant pumpkin spice lattes taps into the market for budget-friendly indulgences that can replace higher-priced cafe experiences.
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Flavor-centric Innovation — The introduction of unique, seasonally driven flavors in instant beverages can redefine consumer expectations for diverse and engaging taste profiles within the coffee sector.
Industry Implications
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Instant Coffee — The instant coffee industry is poised for growth as it embraces seasonal offerings, providing an opportunity to cater to consumers' evolving taste preferences with innovative flavors.
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Packaged Beverages — Expanding the range of packaged beverage options to include seasonal flavors allows this industry to capture the zeitgeist of seasonal trends and attract young, adventurous consumers.
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Value Retail — Value retail can leverage cost-effective, trendy seasonal products to attract budget-conscious consumers seeking quality and affordability in their everyday beverage choices.
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