The Baskin-Robbins Jolly Mint Ice Cream is the December 2019 Flavor of the Month from the ice cream brand that aims to offer consumers a premium option that doesn't skimp on festive flavor. The ice cream consists of a butter mint flavor that boasts a red and white color profile, which has been infused with white chocolate-flavored flakes. The flavor is sure to be a hit amongst consumers looking for a creamy ice cream with a touch of minty refreshment to balance out the rich base.
The Baskin-Robbins Jolly Mint Ice Cream is one of several seasonal options that will be available from the brand for the festive season, which also includes Peppermint, Egg Nog and Winter White Chocolate.
Image Credit: Baskin-Robbins
Why This Trend Is Growing
- Seasonal Flavors
- Develop seasonal flavors for food and beverage businesses to attract new customers and increase profits.
- Infused Treats
- Create infused foods and drinks, like the white chocolate-flavored flakes in Baskin-Robbins' Jolly Mint Ice Cream, to give customers new and exciting taste sensations.
- Balanced Flavors
- Offer food and beverage items with balanced flavors, like the Jolly Mint Ice Cream's mix of butter mint and refreshing mint, for consumers looking for an alternative to overly sweet or savory options.
Industries Being Reshaped
- Ice Cream and Gelato
- Innovate within the ice cream and gelato industry by creating new and unique flavor combinations, like Baskin-Robbins' Jolly Mint Ice Cream, to attract customers and stay competitive.
- Confectionery
- Develop new confectionery items, like infused candies or chocolates, with exciting and unique flavor profiles that customers will crave and talk about to their friends.
- Beverage
- Create new beverage options, such as seasonal drinks or infused teas, that offer consumers a balanced and refreshing taste experience.
