Warning: those who are prone to epileptic seizures are better off not watching Jennifer Lopez's 'Booty' video, co-starring rapper Iggy Azalea. As the title suggests, the video contains a seizure-worthy amount of booty popping shots.
The four-minute video is what I would call a celebration of booty; an ode, if you will, to ample backsides over the globe, much like Nicki Minaj's 'Anaconda' before it. It appears that 2014 was the year of the booty, and I don't think anyone is complaining.
The video is full of twerking, rubbing and smacking of the booty. Lopez looks absolutely breathtaking with wet hair, slicked red lips and a body coated in oil. The shots of Lopez and Azalea together are so hot, they might make your head explode.
Key Themes Behind This Trend
- Booty-popping Videos
- Opportunity for content creators to celebrate the body positivity movement and produce high energy, visually striking music videos.
- Ample Backsides Trend
- Entrepreneurs can create fashion and beauty products that cater to the growing acceptance of diverse body types.
- Rise of Twerking
- Fitness studios and exercise equipment companies could capitalize on this trend by offering twerk-based workout classes or equipment.
Where This Applies
- Music Industry
- Opportunity for music artists and producers to create songs and videos that embrace the celebration of body diversity.
- Fashion Industry
- Opportunity for fashion retailers and designers to create clothing lines that cater to individuals with different body types.
- Fitness Industry
- Opportunity for fitness studios and equipment companies to offer unique workouts that incorporate dance trends like twerking.
