The James Franco Multi-Tasker spot for the Galaxy Note 10.1 takes everybody on a tour of Mr. Franco’s humble abode while touring many of the tablet’s features.
Franco is a director, actor and writer of various works and he actually directed this commercial, created with help from ad agency Cheil USA. He goes through an impressive list of stylus features, showing how to minimize files, scroll down, draw arrows and send emails.
What makes the spot even better is a simultaneous tour of Franco’s bustling house, which looks like any creative junkie’s haven. By showcasing a glass-paneled home office, wide-spaced kitchen and backyard skate park, the short three minute video whole-heartedly epitomizes the meaning of multi-tasking.