Alternative Cider Refreshments

The Jack Ratt Ammonite Craft Ciders Come in Three Variations

Artisan alcohol products are gaining more popularity amongst consumers who are looking for something different from the ordinary to enjoy, so brands are responding with new options like the Jack Ratt Ammonite Craft Ciders.

Created by Lyme Bay Winery in the UK, the ciders are each crafted with freshly pressed juice from West Country apples to ensure the utmost attention to quality flavor. The ciders come in three varieties including 'Botanicals,' 'Sour Cherry' and 'Hops,' which satisfy consumer demand for cocktail flavors, sour profiles and beer-inspired libations, respectively.

The Jack Ratt Ammonite Craft Ciders are positioned as an alternative to traditional libations when looking for something to pair with your favorite recipe and keep consumers who are on the hunt for the latest flavors satisfied.

Artisan Alcohol
Disruptive innovation opportunity: Develop unique craft alcohol products to cater to consumers seeking novel and high-quality flavors.
Cocktail Flavors
Disruptive innovation opportunity: Create cider variations that mimic popular cocktail flavors to appeal to consumers looking for alternative libations.
Sour Profiles
Disruptive innovation opportunity: Experiment with sour-infused ciders to meet the growing consumer demand for tart and tangy flavor profiles.

Sectors Adopting This

Craft Alcohol
Disruptive innovation opportunity: Explore the development of artisanal cider brands to tap into the increasing consumer preference for unique and handcrafted beverages.
Cider
Disruptive innovation opportunity: Introduce new cider flavors and variations to expand the offerings in the cider industry and attract diverse consumer preferences.
Beverage Pairings
Disruptive innovation opportunity: Create cider options specifically designed to complement different recipes, providing consumers with an alternative beverage pairing experience.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 6%
Freshness 8%