From the 12th International Erotic Cinema of Barcelona ad (my favorite) to ordinary bread, super sexy ads always make you look. These photos prove my point.
The endless fascination of womens' bodies, the eternal love affair with phallic symbols, as in the "Bread is Life" ad, all combine to bring our attention to ordinary products with sexual images that are only sexual because our minds just go that way naturally.
The Schneider beer ad says "It's deosn't matter what you see. What's important is what it is" and that pretty well says it all for these images. The Playboy cyberad is ingenious and the Volvo "We're just as excited as you" is truly a reflection on men and their affection for cars. Enjoy.