Waste-Based Menus

This Unusual Lunch Raised Awareness About the Issue of Food Waste

At a recent United Nations summit in New York City, world leaders were served meals that helped draw attention to the issue of food waste. In the US alone, about one third of all food ends up in the trash. This unusual lunch was designed to alert world leaders to reduce their levels of food waste.

The event was held during the United Nations summit and was attended by 30 influential world leaders. During the summit, guests were served a lunch made entirely out of food that would normally end up in landfills. The waste-based menu consisted of dishes such as 'Landfill Salad,' 'Spent Grain Bread' and 'Cocoa Husk Custard.' The dishes were largely made up of vegetable scraps that would normally be thrown away due to their unsightly appearance or texture. The goal of the lunch was to educate world leaders about the issue of food waste and encourage them to take action.

The event represents a unique way to raise awareness about the need for a more sustainable food system.

Reducing Food Waste
Creating waste-based menus to raise awareness about food waste and encourage sustainable practices in the food industry.
Sustainable Dining
Promoting the use of food scraps and unconventional ingredients to create innovative and eco-friendly menus.
Conscious Consumption
Increasing awareness about the impact of food waste and encouraging individuals to make more sustainable choices.

Where This Applies

Food Service
Opportunity for restaurants and catering companies to implement waste-based menus and offer sustainable dining options to customers.
Food Waste Management
Creating new solutions and technologies to reduce food waste and divert edible food from landfills.
Sustainability Consulting
Providing advisory services to businesses and organizations on how to implement sustainable practices, including waste-based menus and reducing food waste.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 11%
Freshness 8%