Theatrical Floating Dresses

Issey Miyake SS 2020 is a Collection Full of Movement & Joy

One of the highlights of Paris Fashion Week was the unveiling of the Issey Miyake SS 2020 collection, which showed off the vision from the Japanese fashion house's new designer Satoshi Kondo. While parts of the collection were revealed with models on electrically powered skateboards and others with fringed outfits that welcomed plenty of movement, the most talked-about part of the runway show began with three models taking the stage in nothing but flesh-toned undergarments. From there, three transparent hoop-stretched dresses and hats landed on the models, who had their arms outstretched and began to bounce up and down once dressed, showing off the springy nature of the striped dresses.

As well as captivating those at the event, the innovative, theatrical and enchanting designs have inspired just as much awe on social media.

Theatrical Fashion
The incorporation of theatrical elements in fashion design to create a unique and captivating experience.
Transparent Fabrics
The use of transparent fabrics such as mesh and netting to add intrigue and movement to clothing designs.
Electric-powered Fashion
The use of technology, such as electric skateboards, to bring movement and excitement to fashion shows and designs.

Industries Being Reshaped

Fashion
The fashion industry can incorporate theatrical elements and transparent fabrics to create innovative designs that stand out and capture attention
Technology
The use of technology, such as electric-powered skateboards, can be integrated into fashion design to create new, exciting experiences
Entertainment
The use of theatrical elements in fashion design can be adapted into entertainment, such as theater and performance art, to create a unique experience for audiences.
SCORE
3.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 43%
Activity 66%
Freshness 9%