Sotheby's Instant Cellars Service Offers a Complete Wine Collection
Ellen Smith — June 19, 2018 — Lifestyle
References: sothebyswine & psfk
Having an impressive wine collection takes time, effort and knowledge, but Sotheby's has added a helpful resource to its retail selection called Instant Cellars -- a bespoke wine collection that's carefully curated based on one's taste preferences.
The valuable service offers a more convenient way for individuals to receive a fully stocked wine cellar -- a collection that's considered an intelligent investment. In addition to the new alcoholic items, those who use the service will receive a discount of 10% of the listed price as well as a consultation from a wine specialist, making for a streamlined and safe addition to one's home.
This service simplifies the tedious process of wine shopping through offering a fully curated selection.
The valuable service offers a more convenient way for individuals to receive a fully stocked wine cellar -- a collection that's considered an intelligent investment. In addition to the new alcoholic items, those who use the service will receive a discount of 10% of the listed price as well as a consultation from a wine specialist, making for a streamlined and safe addition to one's home.
This service simplifies the tedious process of wine shopping through offering a fully curated selection.
Trend Themes
1. Curated Wine Collections - Sotheby's Instant Cellars service offers a convenient way to receive a fully stocked, carefully curated wine collection based on taste preferences.
2. Intelligent Investments - Building a wine cellar is considered an intelligent investment, and Sotheby's Instant Cellars service provides a streamlined and safe option for acquiring a fully stocked collection.
3. Streamlined Wine Shopping - Sotheby's Instant Cellars service simplifies the tedious process of wine shopping by offering a fully curated selection and a consultation from a wine specialist.
Industry Implications
1. Wine Retail - The curated wine cellar trend presents disruptive innovation opportunities for wine retailers to offer fully stocked collections based on customer preferences.
2. Luxury Goods - Sotheby's Instant Cellars service taps into the luxury goods market by providing a bespoke wine collection that appeals to high-end consumers.
3. Home Services - The Instant Cellars service offers a potential opportunity for home service providers to assist customers in creating and maintaining fully stocked wine cellars.
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