In the search for a clean, gluten-free spirit to fit her active lifestyle, Mara Smith found herself unsatisfied and set out to create a solution of her own by founding Inspiro Tequila. This ultra-premium tequila is a new option on the market that's free from additives and it's finely crafted from 100% Blue Weber Agave.
Packaged in a slim bottle, Inspiro Tequila Luna Blanco is the debut launch from the brand and it takes the form of a gluten-free, additive-free blanco tequila with zero sugar and zero carbs. To achieve the smooth and complex taste of the product, the spirit rests in American oak barrels for a lunar quarter, which explains both its flavor and name.
What Makes This Trend Stand Out
- Clean Spirits
- Opportunity for disruptive innovation in producing additives-free spirits with natural ingredients
- Gluten-free Products
- There's an opportunity to produce more gluten-free products to cater to the growing number of gluten intolerant consumers
- Craft Spirits
- The market trend towards craft spirits indicates an opportunity to develop unique, high-quality spirits to cater to discerning millennials
Sectors Adopting This
- Alcoholic Beverages
- There's an opportunity in the alcoholic beverage industry to innovate away from traditional methods of production by producing spirits that cater to modern consumer preferences
- Food Manufacturing
- Food manufacturing can explore creating more gluten-free products to cater to the increasing demand by consumers
- Health and Wellness
- The health and wellness industry can explore the development of clean, low-carb and gluten-free spirits to cater to consumers with an active lifestyle and diet preferences
