Start up Sprucelo made unique collection of comfy clothes with insect repellent incorporated inside the materials. This same technology is used by the army for uniforms. If you want this same special protection for yourself, have a look on this exclusive campaign on Kickstarter.
The whole range of garments is called Shieldo. It's produced to give you the guarantee of protection from insects for up to 55 washes. You can choose from shirt with detachable hoods to pants. Whenever you want, you can use epaulets to hold your hood or cap. Pants and caps with extra an cover for your neck (to protect from the sun) gives you extra protection from ticks, chiggers and other pesky creatures.
What's Driving This Trend
- Insect Repellent Clothing
- The trend of incorporating insect repellent into clothing materials provides a disruptive innovation opportunity for the fashion industry.
- Wearable Technology
- The trend of integrating insect repellent technology into wearable garments presents disruptive innovation opportunities for the tech industry.
- Sustainable Fashion
- The trend of creating insect repellent clothing that can withstand multiple washes aligns with the growing demand for sustainable fashion, offering a disruptive innovation opportunity for the industry.
Who This Affects Most
- Fashion Retail
- The fashion retail industry can seize the opportunity to offer insect repellent clothing as a unique product category, catering to the needs of outdoor enthusiasts and travelers.
- Outdoor Recreation
- The outdoor recreation industry can explore partnerships with insect repellent clothing companies to provide innovative and practical solutions for their customers who want to enjoy nature without worrying about insects.
- Healthcare
- The healthcare industry can benefit from insect repellent clothing by promoting it as a preventive measure against insect-borne diseases, encouraging individuals to protect themselves while outdoors.
