The IKEA coloring book is now available for those who have always wanted to decorate their own furniture. As adult coloring books continue to grow in popularity, it seems that brands are now looking for ways to get in on the action.
Rather than release a physical coloring book, IKEA has posted five printable pages to it's website. The pages feature a swath of their most popular products arranged in eye-catching designs. Detailing everything from kitchenware to light fixtures, the illustrations can be used for design inspiration or simply as a form of relaxation.
While the illustrations may seem like an unusual form of branding, the IKEA coloring book allows consumers to enjoy the brand's products in a more fun and personalized way.