Last year, the Mimi Foundation released the 'If Only for a Second' campaign, which featured a video of cancer patients looking in the mirror after being given an absolutely outrageous makeover. This print campaign follows up the video, showing more people who are shocked at the crazy transformations.
These photos capture the exact moments the participants opened their eyes to look at the outrageous makeup and hair looks. Cancer patients undergo a lot of physical changes that can be extremely unfamiliar and frustrating, and even though there are a lot of cancer campaigns out there that are about motivation and inspiration, but this is one that just gives a good laugh, which can be a rare thing when you're suffering so badly.
Crazy Makeover Campaigns
More Stats +/-
ACT NOW: Save Up to 70% on Future Festival
Chinese Pollution Pictures
Anatomically Correct Tops
Philanthropic Vacation Packages
3D Breast Tattoos