Technical Fall-Ready Fashion

Stone Island Continues to Grow its Icon Imagery Collection

Technical fashion imprint Stone Island continues to grow its Icon Imagery collection that launched for the Fall/Winter 2022 season. It is packed with militaristic designs and technical accents that are made in preparation for the colder seasons of the year. It is made in many different treatments and includes technical nylon, cotton, wool, and shearling, which is made to suit any style.

Some of the standout outerwear items include the puffer that falls down to the waist length, the long parka jackets that are dipped in the hues of stone blue, off-white, gold, turquoise, and much more. The technical themes continue with the iconic shell jackets, the dual-fabric garments, and the knitted jackets. The color palette highlights charcoal, black, bone, and raspberry.

Image Credit: Stone Island

Technical Fall Fashion
Stone Island's Icon Imagery collection exhibits militarisic designs and technical accents to suit colder seasons of the year.
Diverse Material Combinations
Stone Island's Icon Imagery collection offers varied textures from technical nylon to cotton, wool, and shearling to cater to varied styling preferences.
Versatile Outerwear Pieces
Stone Island's Icon Imagery collection features breathtaking parka jackets and puffers dipped in hues of blue, off-white, and gold among others.

Industries Being Reshaped

Fashion and Apparel Industry
Industry players can leverage diverse material combinations and varied texture trends to produce stylish and versatile outerwear garments.
Textile Industry
Textile companies can explore supply partnerships with fashion labels to provide technical fabrics and textiles for colder seasons.
Retail Industry
Retailers can foster collaborations with fashion brands like Stone Island to showcase militarisic designs and technical accents in autumn and winter collections.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 54%
Freshness 12%