This I Love Lucy costume makeup tutorial from YouTuber Kandee Johnson is a fun way to doll yourself up just like Lucille Ball if you're feeling like doing a real throwback this Halloween.
Although there are tons of retro-inspired pinup looks that you can easily find on YouTube, this one is specifically modeled after Lucille Ball and features a heavier application of makeup than you'd normally wear on a daily basis. To really transform herself into the funny actress from the 50s, Kandee carefully shapes her face with contouring and highlights to mimic her bone structure as much as possible. Since the eyebrows are one of the most dramatic parts of the face, this look involves concealing your eyebrows entirely and drawing on a brand new pair. The 50s look is of course rounded out by a bright shade of red lipstick and an equally as vibrant red wig.
What's Driving This Trend
- Retro-inspired Makeup Tutorials
- Disruptive innovation opportunity: Develop a platform or app that curates retro-inspired makeup tutorials for different eras and celebrities.
- Contouring and Highlighting Techniques
- Disruptive innovation opportunity: Create a line of contouring and highlighting products specifically designed to mimic the bone structure of iconic figures from different time periods.
- Concealing Eyebrows for Dramatic Looks
- Disruptive innovation opportunity: Invent a more efficient and user-friendly product for concealing eyebrows and drawing on new ones for dramatic makeup transformations.
Who This Affects Most
- Beauty and Cosmetics
- Disruptive innovation opportunity: Incorporate retro-inspired makeup trends into product lines, such as lipsticks and wigs, to cater to the growing demand for nostalgic looks.
- Digital Media and Streaming Platforms
- Disruptive innovation opportunity: Launch a dedicated streaming platform for makeup tutorials, featuring a wide range of retro-inspired looks.
- Beauty Tools and Accessories
- Disruptive innovation opportunity: Develop specialized beauty tools, like eyebrow concealers and precise drawing tools, to assist users in achieving dramatic makeup transformations.
