Nike has constructed a series of five basketball courts in Manila, Philippines that serve as interactive "hyper courts" helping players perfect their skills.
When viewed from above, the courts are reminiscent of a smartphone, representing its digitally connected capabilities. Each court features a series of unlockable content, such as training drills, that help players become better athletes, or form a deeper understanding of the sport. All of the content can be accessed through one's smart device, without data, making for an accessible and immersive sporting experience.
In addition to the technological infusion, the Hyper Courts feature illustrations by Arturo Torres, which depict comic book-like renderings of famous basketball players, like LeBron James, Kobe Bryant, Kevin Durant, Russell Westbrook and Kyrie Irving.
Interactive Digital Basketball Courts
More Stats +/-
Future Festival: 2 for 1 Flash Sale!
Collaborative NBA Streetwear
Conceptual Soft Robotic Shoes
Lockable Bike Baskets
Diagonally Patterned Basket Shelves
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.