The 'How Does Google Work?' infographic examines how the major search engine garners results and directs you to relevant information. Google is the search engine that can make or break whether your web page, blog or business gets web views. The formula itself is pretty much under lock and key by Google, but insights into what considerations they take into account have been figured out by savvy minds.
Further, the programs of Google Penguin and previous to that, Google Panda, have formulated a school of thought on how to conquer the search engine. SEO is definitely key, personalization is a must and posting links to relevant content on other sites is absolutely necessary once in awhile at least. To make sure you're following the Google laws, check out the How Does Google Work? infographic for more details.