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Haute Unisex Handsets

The LED 830SC Emporio Armani Model Fashionista Phone

— May 23, 2009 — Life-Stages
Softbank gave us a sneak peak at the recently unveiled 830SC Emporio Armani Model Fashionista Phone, to be released on the Japanese market. The too-hot-to-handle fashionable handset is the result of a partnership between Japan’s Softbank and youth-inspired fashion label Emporio Armani.

Georgio Armani personally designed the 830SC with an ultra-hot illuminating LED light to make sure everyone in the room knows you’re sporting Emporio Armani technology. This is a sweet addition to Armani’s couture clothes, sunglasses, perfume, accessories and watches for the young, or young at heart.
Trend Themes
1. Unisex Fashion Tech - The fusion of fashion and technology creates new opportunities for unisex tech products like the LED 830SC Emporio Armani Model Fashionista Phone.
2. Luxury Mobile Devices - High-end fashion brands partnering with telecommunications companies to create luxury mobile devices are creating a new market niche.
3. Designer Tech Accessories - Fashion designers are using their creative skills beyond clothing to create tech accessories that become fashion statements.
Industry Implications
1. Fashion and Apparel - Fashion and apparel companies can leverage their brand identity to enter the tech market and increase revenue by offering designer tech accessories.
2. Telecommunications - Telecommunications companies can expand their target market and capitalize on the demand for luxury mobile devices by partnering with high-end fashion brands.
3. Consumer Electronics - Consumer electronics companies can innovate by collaborating with fashion brands and integrating fashion and design into their products, especially in the luxury market.
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