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Plaid Street Fashion

Preppy Punk at House of Holland (Fall 2008)

— February 14, 2008 — Unique
House of Holland had a really cool collection last season of which we featured the Model Attack Shirts. They've just shown their latest line at London Fashion Week, and the Fall 2008 pieces they showed were truly magnificent, while still heavy on the bizarre.

The most peculiar pieces included a plaid eye patch and tall, pointy, patterned fabric-covered antlers.

At first glance, you might wonder why the London fashion house isn't called House of Scotland. There was an abundance of tartan at Henry Holland's collection, many pieces of which were modeled by his partner in crime and muse, young model Agyness Deyn.

The collection featured several pieces that catapulted my memory back to the 90s when Clueless made the plaid uniform look popular, although Holland's collection was a lot more punk than preppy.

"This season, he mythologized their friendship in a fake coat of arms (in which the figure of Aggy is emblazoned on a shield), persuaded her into a pair of plaid antlers, and had the model and her friends rompout in a Highland collection featuring a mauve-and-yellow fake House of Holland tartan, specially woven in Scotland," Style.com reported.

Trend Themes
1. Plaid Street Fashion - The rise of plaid in streetwear fashion and accessories, creating opportunities for designers to create unique patterns and prints.
2. Preppy Punk Style - A resurgence of the preppy punk look through bold pattern mixing and unconventional accessory choices, inspiring fashion brands to experiment with mixing opposing styles.
3. Muse-inspired Collections - Fashion collections inspired by and dedicated to muses, such as Henry Holland's collection dedicated to model Agyness Deyn, leading to opportunities for designers to create unique and personal collections.
Industry Implications
1. Fashion Industry - The fashion industry is constantly evolving through new trend innovations and inspirations.
2. Accessory Industry - The accessory industry can explore new designs and materials to incorporate the plaid pattern and preppy punk style into their products.
3. Textile Industry - The textile industry can capitalize on the rising demand for unique and unconventional patterns, such as the fake House of Holland tartan, by creating new fabric designs.
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