Marriott International's Tribute Portfolio Homes program is the latest initiative from the hotel brand aimed at taking on Airbnb. The program will be run in partnership with UK-based home rental agency Hostmaker and will be Marriott's first legitimate foray into the home rental space. The Tribute Portfolio Homes program currently has 212 London-area homes on its roster, with all of the homes equipped with at least one bedroom, a full kitchen and in-unit laundry facilities.
Marriot's move into the home rental space is long overdue, considering its competitors have already launched and established initiatives, but Marriot took the time to ensure the highest level of quality and in finding the best partner to run the program. According to Marriot Spokeswomen Connie Kim, "Marriott International will work with Hostmaker to carefully select each property based on exacting design standards." The duo will also ensure that all properties in the Tribute Portfolio Homes program comply with short-term rental laws in London.
Image Credit: Mariott International