Rooibos Hot Toddies

This Cinnamon Version of a Warm Rum Beverage is Made with Tea and Apple Cider

For festive drinkers looking for something soothing to warm up with this winter season, this holiday spin on the classic hot toddies offers a refreshing emergence of new flavors into the traditional rum beverage. The drink features a blend of spiced rooibos tea and apple cider for a delicious vegan drink that is ideal for helping to treat aliments as well as a delicious beverage.

Traditionally hot toddies are bourbon or rum-based warm drinks made with warm water and lemon to soothe sore throats or colds. This version by lifestyle blog Minimalist Baker offers a take that can be enjoyed when under the weather or in good health. This recipe calls for apple juice, fresh grated ginger, rooibos tea, cayenne for spice.

The drink is also ideal for those that don't like the taste of liquor as the warm temperature cancels out the bitter flavors of bourbon.

Spiced Hot Beverages
There is an opportunity to create new flavors and blends of warm, spiced beverages that offer a refreshing spin on traditional hot toddies.
Vegan-friendly Drinks
There is potential for creating more vegan beverages that offer a tasty and healthy alternative to traditional alcoholic drinks.
Healthy, Soothing Drinks
There is an opportunity for creating more drinks that treat ailments and offer a soothing, comforting experience for drinkers.

Industries Being Reshaped

Beverage Industry
There is an opportunity for beverage companies to create new, innovative products that cater to the rising demand for healthy, spiced, and vegan-friendly drinks.
Hospitality Industry
There is potential for hotels, bars, and restaurants to offer unique twists on traditional hot toddies that appeal to their health-conscious and vegan clientele.
Health and Wellness Industry
There is potential for health and wellness companies to market spiced and soothing drinks as a healthy alternative to traditional alcoholic beverages.
SCORE
0.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 2%
Activity 2%
Freshness 8%