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The Hot Dang Branding Design is a Packaging Full of Surprises

 - Oct 18, 2011
References: makeandmatter & lovelypackage
There are always new ways to attract costumers by adding cool colors and funky designs like the ones found on the Hot Dang burgers. These cute, white boxes designed by Make & Matter are adorned with a bold label that includes all the magnificent qualities of the product and a little story about the cooking process. This fresh approach to burgers is a useful idea to highlight the healthy and natural ingredients of the veggie patties.

In addition to promoting healthy food, this packaging is fun and casual, calling the attention of more costumers. All the reasons why the costumer should enjoy the burger are highlighted in graphic typography. The flavor of the patty is indicated with a strip of color different than the one of the box. This branding style is certainly pretty and entertaining.

With fashionable hues like yellow, black, pink, green and baby blue, the Hot Dang branding design is a healthy box that will keep you satisfied.