Really, there is no way I am going to be able to write this up without mentioning that some of you may be offended. You may be angry, you may laugh, you may cry. Either way, you will look at ‘Hot Chick Smiling at Ground Zero’ and you will feel something.
Evidently the geniuses who brought us Hot Chick with Stubbed Toes Making Sex Faces just couldn’t leave well enough alone, and had to go whole hog. I find ‘Hot Chicks Smiling at Ground Zero’ to be particularly amusing, only because it is funny that something like this exists.
Key Themes Behind This Trend
- Offensive Content
- The trend suggests that there is an opportunity to develop more sophisticated content moderation solutions to limit access to offensive materials especially on digital platforms.
- Shock Value Marketing
- The trend suggests that creating marketing campaigns that elicit strong emotions can be disruptive and can generate brand awareness in a unique way.
- Controversial Art
- The trend suggests that there is an opportunity to use controversial art as a way of starting conversations around difficult issues.
Where This Applies
- Media and Entertainment
- There is an opportunity to use technology to create more responsible content and promote cultural sensitivity in the media and entertainment industry.
- Advertising and Marketing
- There is an opportunity to use shock value marketing to create brand awareness and competitive advantage in the industry
- Art Industry
- Controversial art can be used to challenge the status quo and trigger critical conversations around difficult issues in the art industry.
