Known for its high-end and uniquely flavored craft beer, Lagunitas' new Hop Stoopid Ale fits in with the brand's bold lineup well. The new ale features a classic flavor, while offering a large eight percent ABV with an uncommon amount of hops.
The aromatic beer is bottled in a short and stout pale burgundy bottle with a vintage-style label -- using bright colors to signify the bold flavors inside. Created to be enjoyed on a rainy spring evening, the ale offers a warm and familiar feeling by using mass amounts of high-end hops.
Created to be an instant classic, the new Hop Stoopid Ale from Lagunitas was brewed in Petaluma, California, to ensure only hand-picked local products are used for production.
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Why This Trend Is Growing
- Intensely Flavored Pale Ales
- Craft breweries are increasingly utilizing unique flavors and higher ABV levels to offer a distinguished product.
- Bold Label Designs
- Distinctive and eye-catching labels are becoming a staple for craft beer packaging.
- Locally Sourced Ingredients
- Source and traceability of ingredients are becoming increasingly important in the craft beer industry.
Industries Being Reshaped
- Craft Beer
- Craft breweries are able to differentiate from macrobreweries by offering specialty, high-quality, and unique products.
- Packaging
- Craft beer packaging design and branding is a growing niche in the design industry.
- Agriculture
- Local farms and ingredient providers are gaining traction within the craft beer industry.
