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The Honda Road Readers App Delivers Free Audiobooks During Car Rides

 - Dec 21, 2015
References: brandchannel
The Honda Road Readers app is a new initiative from the automobile manufacturer that aims to provide a solution for keeping children entertained during car trips. The program, recently launched by American Honda, is officially entitled the Honda Road Readers Program and involves an app that is available for download on Apple and Android phones from the affiliated app stores.

The Honda Road Readers program gives Honda drivers access to a number of children's audiobooks at no charge, an intriguing move that attempts to entertain younger car passengers with something other than a movie or video game.

The innovative Honda Road Readers program incorporates social media and aims to inspire young listeners to avidly use their imagination during car trips that can otherwise seem long and dull.