Crafting premium, free-from cookies from the comfort of home just got a whole lot easier with Home Dough that aims to deliver impressive quality and flavor in a convenient format. The dough comes in packs of three that come frozen and are crafted with simple, clean ingredients that would traditionally be used when crafting recipes from scratch. The non-GMO certified cookie doughs come in three varieties including Chocolate Chip, Oatmeal Toffee and Molasses Ginger Spice, which are perfect for festive get-togethers for crafting together.
Home Dough is being launched on December 21, 2021 just in time for the holidays to make it a must-have for consumers looking to bake with friends and family during the season.
Key Themes Behind This Trend
- Clean Recipe Baking
- Opportunity for bakeries to offer clean recipe options to consumers.
- DIY Food Kits
- Opportunity for meal kit delivery services to expand into the baking industry with convenient pre-packaged doughs.
- Personalized Baking Kits
- Opportunity for companies to create personalized baking kits with customized flavors and ingredients.
Where This Applies
- Food Manufacturing
- Opportunity for food manufacturers to develop clean, non-GMO pre-packaged cookie dough.
- E-commerce
- Opportunity for e-commerce companies to offer DIY baking kits for home delivery.
- Supermarkets
- Opportunity for supermarkets to offer premium, free-from cookies for customers looking for high-quality baking options.
