In the midst of winter, the new Hi-Chew Kiwi flavor is a great way to keep thoughts of tropical summers dancing in one's head. The Japanese candy brand with those signature, chewy treats has recently released a new flavor that mimics both the flavor and experience of eating a ripe, fresh kiwi.
The Hi-Chew Kiwi flavor is about more than just taste. Though made from real fruit juices and purees (giving it the same vibrant color as the unique tropical fruit,) what's most unique about Hi-Chew Kiwi is its texture. Each of the chews are filled with real chia seeds that have the look and texture of kiwi seeds. So, while eating a Hi-Chew Kiwi candy, consumers get a close approximation of the real experience of digging into a kiwi on a summer afternoon — a much needed respite in the middle of February.