Holiday Help Campaigns

Santa Promotes Helpouts by Google as a Very Useful Service

People unfamiliar with Helpouts by Google, Santa is here to shed some light. As part of a clever ad campaign, Santa documented on a typical winter day preparing for his big day. Yet over the course of his day, he encounters a number of obstacles. To solve these problems and get priceless insights, he logs into Helpouts by Google for live tutorials on a number of matters including fixing his Santa suit, baking cookies and even working on his iconic 'Ho ho ho.'

Launched late last year, Helpouts by Google is a platform for users to share their expertise through live video streams. This ad campaign adorably shows the benefit of such a service just in time for the holidays.

Live Tutorial Platforms
Companies can create platforms where experts can provide live tutorials and share their expertise in real-time.
Ad Campaign Experiences
Businesses can create ad campaigns that showcase the benefits of their products or services through relatable experiences.
Online Learning Services
There is an opportunity to develop online learning services that connect users with experts in various fields for real-time learning.

Who This Affects Most

E-learning
The e-learning industry can leverage live tutorial platforms and provide users with access to experts for interactive learning experiences.
Digital Advertising
Digital advertising agencies can help businesses create ad campaigns that focus on relatable experiences and the benefits of their products or services.
Technology
Companies in the technology industry can develop online learning services that utilize video streaming technology to connect users with experts in real-time.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 15%
Activity 40%
Freshness 8%