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Wizardly Coloring Books

This Harry Potter Coloring Book is Made for Children & Adult Entertainment

— October 30, 2015 — Pop Culture
Scholastic recently unveiled the release date for a Harry Potter coloring book. This wizard-themed book will provide a relaxing form of entertainment for children and adults alike.

The whimsical coloring book will be comprised of 96 pages for consumers to fill with magical colors. Each page will present an iconic scene from the book or movie and each image will incorporate various recognizable characters. A select few images have been revealed to build anticipation such as a stunning image of Harry's late owl Hedwig.

While the Harry Potter series is over a decade old, the iconic books are still just as popular. The official release date for the Harry Potter coloring book is November 10th, 2015. The book can be purchased in stores and online for all of Harry Potter's adoring fans.
Trend Themes
1. Coloring Book Craze - Opportunity for brands to create themed coloring books that cater to both children and adults looking for a relaxing and nostalgic form of entertainment.
2. Iconic Franchise Merchandise - Potential for franchises with a significant fanbase, like Harry Potter, to create merchandise that taps into nostalgia and continues to engage fans of all ages.
3. Cross-generational Entertainment - Chance for brands to develop products that appeal to both children and adult audiences, providing an opportunity for shared experiences and bonding.
Industry Implications
1. Publishing - Publishing companies can explore the creation of themed coloring books to tap into the growing demand for adult coloring books and capitalize on the popularity of iconic franchises.
2. Film and Entertainment - Film and entertainment companies can expand their merchandise offerings to include themed coloring books that provide an additional revenue stream and enhance fan engagement.
3. Toy and Game - Toy and game companies can develop coloring book-related products that combine traditional coloring activities with interactive elements, such as augmented reality, to offer a unique and immersive experience.
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